Virat Kohli has become the first Indian sportsperson to sign a Rs 100-crore endorsement deal with a single brand. The Indian cricket captain has struck an eight-year deal with sports lifestyle brand Puma worth about Rs 110 crore. Kohli is now set to join the likes of Jamaican sprinters Usain Bolt and Asafa Powell, and footballers Thierry Henry and Oliver Giroud – among others – as a global ambassador for the brand.
The unusually long eight-year deal – which could go on to cover the 28-year old’s remaining career with the Indian team – involves a fixed payment and royalty depending on the brand’s business performance.
Kohli will work with the German company to launch a signature line of sports lifestyle products with a special logo and brand identity. Bulk of the endorsement deal, estimated between Rs 12 to 14 crore annually, is locked up in fixed payout.
“It’s a privilege to be part of a great list of athletes that Puma has. Not just today’s icons like Usain Bolt but also the brand’s rich history with Pele, Maradona, Thierry Henry and others,” Kohli told TOI.
Subscribe to our channel for Latest news and updates in marathi, marathi news, maharashtra news, breaking news, headlines, Latest news, video, marathi newspaper, marathi movie, sports news, international news, world news, crickets, entertainment news, bollywood, National news, Agriculture, business, Politics news, health, science, business, exclusive news, Live TV, photogallery, blog, poll, opinion, मराठी न्यूज, जय महाराष्ट्र न्यूज, महाराष्ट्र न्यूज.
Don’t forget to Like & Share for more news and Videos
Subscribe to our Youtube:
http://bit.ly/jmnsubscribe
Like us on Facebook:
https://www.facebook.com/JaiMaharashtranews
Follow us on Twitter:
https://twitter.com/JaiMaharashtraN
Circle us on Google plus: https://plus.google.com/+Jaimaharashtranews/posts
Visit us on:
http://jaimaharashtranews.tv
Jai Maharashtra Live TV:
http://bit.ly/2bCRYJI
For Caller Tunes & Ringtone:
http://bit.ly/2dogPk9
